Training Your Downline

December 24, 2008 by admin  
Filed under MLM Tips & Resources


Training and supporting your downline is extremely important.  If you leave them on your own, they’re probably not going to produce very much.  The best way to keep them motivated and working hard is to hold regular training meetings and give them all of the one-on-one and group help you can.

I suggest holding weekly meetings for all of your local downline, as well as monthly online webinars for your downline members around the world.  Not only will these meetings keep them reminded constantly that they have a job to do, but you can also train them on ways to perform better, recruit more people, and get more sales made!

I suggest scheduling meetings on a staggered schedule so you can get in as many people as possible.  Many of your downline will have day jobs, and some of them will be working different shifts.  I suggest holding one meeting per month on a weekend day, one in the morning, one in the afternoon, and one in the evening.  This way you have the best possible chance for all of your members to make it to at least one meeting per month.

During these meetings I suggest letting members share their success stories, and also share their problems for you and other members to help them sort through.  The success stories will serve as motivation for those who are new or struggling, and the problems will serve to show that everyone is human and no one is perfect.  It’s a great balance.

Each week you should discuss new ways to find prospects, marketing methods, and other things that will help them increase their business.  Remember, if your downline members are successful, YOU are successful.  So yes, you’re working very hard to provide free training, but in return your members will use the free training to make more money for YOU.  This is one reason why so few people succeed in MLM… they get into the mindset of, “Why should I give THEM training for FREE?  Isn’t my time valuable?”

Yes, your time IS valuable.  This is exactly WHY you should provide your downline with the training they need!  Think about it for a moment.  If you don’t provide them with the training they need, they probably won’t produce much.  If they don’t produce much, then the effort you put into recruiting them in in vain!  So make sure your members are well-trained and fully-supported.  You’ll be richly rewarded for your efforts in the long run!

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