Building Your Downline

While there is money to be made in MLM from direct product sales, the people who are making $5000 per week, aren’t selling, they are prospecting. Prospecting means approaching as many people as you can with the MLM opportunity, in an effort to build your downline.

However there are several issues that keep many MLM’ers stuck and stagnant. One of these is cold and hard rejection! Does anyone ever say NO to you? Does it happen all the time? Let me tell you this, when it comes to MLM, no one is ever rejecting YOU personally. They are rejecting the MLM opportunity or more importantly the way you presented it.

Never take any of this personally; this will hurt your business in the long run. The reality is that 98% of the world won’t get started with you, no matter what you sell, or how you present it. People get involved in MLM and Network Marketing because of the money, period.

They want a little extra dough to take the kids to Disneyland. They want something that takes a small amount of time and effort and shows a quick return. It’s a lot to ask really. Most people have no experience in marketing but want a return right away. The harsh truth is you must give that to them or they will quit within 30 days.

So the million-dollar question is:

“How do I get them in my downline and make them profitable right away?

It’s very simple. Give them something of value for free. It can be an eBook or a seminar. In my case I give people a whole marketing system. Make a special offer like “free personal coaching” When the people step forward at your presentations, call them up and ask them why they want to work with you, put them on the spot and see how they handle pressure and uncomfortable situations.

Keep an aura about yourself that projects that YOU are important. Once they finish telling you why they want to work with you then put them on a conference call. A conference call takes personal selling out of the equation. At this point they will either like your business or not but chances are they will get started no matter what because you are “the man.”

Most people are followers and want to be lead so making them come to you makes you look like the leader. At this point answer a few questions or do a quick 3-way conference call to your powerhouse upline and get the credit card info.

The greatest part about this is your whole team can duplicate it. Anybody can build a downline with some help. Maybe the offer this time is to be coached by “both” of you so the prospect will be impressed and then you answer the questions after the presentation. The only question is how much you want to talk to people, and how much money you want to make.

I get about 20 people a day who call or email me because I am perceived to be an authority. When people are coming to you, especially when you are new, it is WAY easier to introduce them to something. They are far less likely to be resistant.

Should you recruit your warm market like friends and family?

This is such a bad idea when first starting off in MLM networking. Many MLM opportunities tell you that you should start here. They tell you that in the first 30 days you should focus your efforts on trying to attract your friends and family to your business.

WRONG!!!

Acquire success first then your warm market will come to you. Invest your time in prospecting, networking and building your MLM business organization so that way you have a much easier time funneling in your warm market into you business, after they have seen your HUGE commission checks.

One way to quickly establish yourself and eliminate many of the normal MLM obstacles is to join a proven system such as the company I’m a part of - the

Reverse Funnel System. I love this system because it was truly designed to get even the newest multi-level marketer on a faster glide path to online MLM success.